A passion for sustainable, (commercially) driven organisations
Demand Generation
Demand generation refers to the strategic marketing approach focused on creating awareness, generating interest, and driving customer demand for a product or service, typically through various marketing activities and campaigns.
Marketing Operations
Marketing Operations is a strategic function within a company that focuses on efficiently managing and aligning marketing processes and resources, including campaign execution, planning, budgeting, analytics, and technology, to help achieve marketing objectives and drive business growth.
Sales Operations
Sales Operations is a department within an organization that focuses on improving the effectiveness and efficiency of the sales team by providing support and strategic planning, including managing sales processes, analyzing data, and implementing sales strategies.
Commercial Enablement
Commercial enablement refers to the strategic approach and processes implemented within organizations to enhance the efficiency and effectiveness of their sales teams, enabling them to successfully market and sell products or services to customers by providing them with the right tools, training, and resources.
SEA
SEA refers to the practice of placing paid ads on search engine result pages, typically displayed at the top or bottom of the page, to promote a product, service, or website and increase visibility and traffic.
Paid Social
Social media ads are targeted advertisements that are displayed on social networking platforms, such as Facebook, Instagram, Twitter, or LinkedIn, to promote products, services, or brands to a specific audience, using various formats including images, videos, or texts.
